TURNKEY SERVICES

A platform is not a program

Most technology vendors hand you a tool and a login. We run the whole program for you, delivering results, not more work.

A program run end to end by the Lucerna team on Leap
  • Growth campaign patients, 6 months11,000+
  • Chronic patients seen this year80%
  • Patient NPS, up from 59 in 202280

THE PROCESS

One team, start to finish

We start with your goals and priorities. Our expert team then develops and runs the program, from creative services to campaign optimization, collaborating with you all along the way.

  • Healthcare database marketing specialists who know data, marketing and the healthcare business
  • Operations know-how, because marketing doesn’t happen in a vacuum
  • Ongoing optimization and collaboration, not just a report
Program steps from plan to results

CONSUMER GROWTH

Growth that acquires your best consumers

Targeting runs on unified data, and we source prospect lists matched to your priority consumer profile. Campaigns work with your sales channels, not around them, so the team closing the member and the campaign reaching them work together.

  • Patient and member acquisition and retention
  • Leakage reduction, keeping care in network
  • Win-back of lapsed patients and members
  • AEP and OEP enrollment
How targeting works
Growth campaign results

CONSUMER HEALTH ENGAGEMENT

Get priority consumers through the door

We navigate members and patients to preferred providers with capacity, then engage them on the clinical use cases your contracts measure. Because campaigns run on corrected panels, the message names a provider the patient will actually see.

  • Annual wellness visit completion
  • Care gap closure
  • Risk assessment and documentation
  • Care program participation
  • Medical cost management
How matching works
A patient matched to a provider with an open appointment

CONSUMER EXPERIENCE INSIGHTS

Don't just score the experience. Improve it.

Deep post-visit surveys trigger automatically, and our survey analytics pinpoint improvement opportunities by location, provider and process. You improve where it moves your market reputation and engagement, far beyond what a single NPS score can tell you.

  • Detractor recovery and service follow-up
  • NPS and CAHPS improvement
  • Access and wait-time insight
  • Experience insight for provider scorecards and coaching
How measurement works
Post-visit survey results feeding service recovery